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Meet the team

We have a super-friendly and talented team

We have a growing team of super-friendly and talented people working for WiseOnWater, who are all highly skilled and extremely knowledgeable about the water and wastewater sector. They are the reason some of the most exciting technology companies in the world have chosen to work with us.

Founder & Chief Executive

Natasha Wiseman

T: +44 (0)7880 502547

Natasha’s main role is running WiseOnWater and introducing new clients to the agency. She started WiseOnWater in 2014 and is former editor of industry titles including Water & Wastewater Treatment, WWTonline, World Water and Infrastructure for China.

Natasha has been writing about the water industry for nearly 20 years specialises in producing high quality copy on engineering, construction, business, utilities, environment, innovation, energy and water, technology and policy. She is also experienced in delivering high level events for the water sector and enjoys a high profile in the UK water industry. Natasha is the founder of Make Water Famous, a public-facing not-for-profit positive news platform about water. She is currently studying photography to stretch her multi-media skills and likes sea swimming and walking Billie, her very bouncy podengo on the South Downs.

Technical Writer & Client Manager

Leilah Nicola

T: +44 (0)7464 262555

Leilah has been working closely with WiseOnWater clients since 2020. She has more than a decade of experience in the water industry, having held various positions in the Southern Water communications team, working on campaigns around water resources, FOG awareness and bathing water quality, as well as promoting innovation and capital delivery investment.

Leilah is qualified in journalism and previously worked as a journalist and news editor in regional press.

Technical Writer & Client Manager

Calie Rydings

T: +44 (0)7765 655967

Calie joined WiseOnWater in 2020 and already had over five years’ experience in the water industry, having held the position of media manager at Southern Water. During her time there, she created a multimedia digital team, working on creative and award-winning campaigns around FOG awareness, water efficiency and bathing water quality, as well as promoting innovation and capital investment. A former business journalist, with a passion for communications and the power of social media, Calie has also worked as a social media manager at a non-profit, and a senior press officer at a national charity. In her spare time, Calie is a keen writer and podcaster.

Technical Writer & Client Manager

Nancy Smith

Nancy joined WiseOnWater in 2022, having worked in stakeholder engagement and communications for Anglian Water and Water Resources East. She hosts her own podcast series called What is Water? and has a first-class honours degree in journalism and a distinction MSc in water security & international development. Nancy lives between the UK and Spain and enjoys cooking complicated dishes, discovering new hikes and yoga positions, and sometimes doing absolutely nothing at all.
Marketing Project Manager

Helen Cameron

Helen is a qualified member of the Chartered Institute of Marketing and has over 20 years’ experience in business-to-business marketing. She helps clients unlock their brands’ full potential by developing tailored marketing strategies that identify how to maximise opportunities. Helen's expertise also includes project management for website design and development, production of sales collateral and planning for social media and events. She has an environmental science degree from Southampton University and in her down time, loves a game of tennis.
Business Administrator

Bridget Hodgson

Bridget keeps everything running smoothly at WiseOnWater, looking after day-to-day administration. She tracks down the media coverage we achieve for clients and creates monthly reports with PR metrics. She is also manages client invoicing and payroll. Along with the work she does for us, she is also a professional dogwalker and a lover of music festivals.

Free consultation

If you don’t know how to start your marketing campaign or achieve your business goals, we can help. We offer a 30-45 minute consultation to clarify how we can support your business and give you some practical tips on how to get started.