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Client case studies

We create technical case studies that help you win new business

Case studies will help you win business. You can tell prospects all day long how great your company is, but deep trust is built when a customer validates with their experience of your product or service. A well-produced case study is powerful and authentic. It raises your profile and can be repurposed to attract relevant audiences across different platforms. Nothing convinces potential clients to work with you than a portfolio of high-quality case studies.

Case studies are great to use anywhere in the buying process

Case studies are very versatile and can be used at every stage of the buyer’s journey as they make your business easier to relate to. For those just getting to know your business, they provide a tangible overview of the product or service offered. They can also give customers the final push further down the sales journey with a story they can relate to, and finally, they will delight existing clients by celebrating their success.

Placed in the relevant media outlets, they reach whole new audiences, along with raising the prestige of your brand for existing customers.

We take care of the whole process for you

In a multimedia world, case studies can be presented using many tools, including the written word, photography and video. WiseOnWater can advise on ways to get the best reach, and will organise the whole process for you. This usually starts with interviewing employees, clients and other stakeholders to get a complete understanding of your project.

We will then help you find the story behind the facts, to make to relatable to your customers. We will help source suitable imagery and arrange approvals with all relevant parties. Creating case studies that map-out the journey of your project, from initial consultation to implementation and finally, end results invites potential customers to learn more about the way you work, and how you have achieved such happy customers.

What could make a good case study?

  • Innovative approach – customers always want to learn something new
  • Surprise results – where you exceeded a customer’s expectations
  • Recognisable name – well-known brands or businesses increase credibility
  • Unusual challenges – show you can rise to the occasion
  • Willingness to share – transparency helps build your reputation

Promoting your case study

Once the case study has been drafted and reviewed internally, we will share it with your customer and any other stakeholders, so they can fact-check the document and make any changes they need. Once their changes have been incorporated and we have written approval, we can start promoting the case study. The case study should be incorporated into all your marketing material online and offline, and shared with sales personnel. It can also be distributed to relevant media outlets.

Contact us and we will help you create compelling case studies that will give prospective customers the confidence that you can deliver products and services.

Free consultation

If you need support in kickstarting your communications campaign or achieving your business goals, we can help. We offer a 30-45 minute consultation to clarify how we can support your business and give you some practical tips on how to get started.